Information
PRIVACY POLICY

Introduction

At www.acouturecharm.com, we prioritize your privacy as much as you value your style. Trust is the foundation of our relationship with customers, and we are committed to transparently handling your personal information. This policy outlines how we collect, use, and protect your data to ensure a seamless and secure shopping experience.

Information We Collect

When you interact with our website, certain information is automatically recorded, such as your IP address, device type, browser version, and pages visited. This technical data helps us optimize site performance and troubleshoot issues.

For transactions and account creation, we request details like your name, email address, shipping information, and payment credentials. Optional profile preferences (e.g., size or style interests) allow us to personalize your experience.

How We Use Your Data

Your information enables core functionalities—processing orders, verifying payments, and delivering purchases through trusted carriers. We also analyze browsing patterns to refine product recommendations, ensuring our footwear collections align with your tastes.

Communication is tailored to your interactions: order confirmations, service updates, and—with your consent—exclusive offers. Aggregated data informs business decisions, from inventory planning to website enhancements.

Cookies and Tracking Technologies

Cookies enhance your navigation by remembering preferences like language or cart items. Analytical cookies identify popular products (e.g., Chunky Sneakers or Leather Brogues) and track marketing campaign effectiveness.

Third-party tools, such as Google Analytics, help us understand broader trends without identifying individuals. You can manage cookie settings via your browser, though disabling them may limit features.

Data Security Measures

We employ industry-standard encryption (SSL/TLS) for all data transmissions, particularly during checkout. Regular security audits and access controls restrict employee handling of sensitive information to authorized personnel only.

Payment details are processed through PCI-compliant gateways; we never store full credit card numbers on our servers. Multi-factor authentication and intrusion detection systems further safeguard against breaches.

Third-Party Sharing

Essential service providers—payment processors (e.g., Stripe, PayPal), logistics partners (e.g., FedEx, DHL), and IT infrastructure vendors—receive minimal required data under strict confidentiality agreements.

For marketing collaborations, anonymized audience segments may be shared with platforms like Meta or Google Ads. We prohibit partners from using your data for unrelated purposes.

User Rights and Contact

You retain control over your information: request access, corrections, or deletion of account data at any time. To exercise these rights or report concerns, contact our Privacy Team at [email protected]. We respond to inquiries within 14 business days.

California residents may reference CCPA provisions; EU users can lodge complaints with their local data protection authority under GDPR guidelines.

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